{"id":154,"date":"2023-02-28T18:35:40","date_gmt":"2023-02-28T18:35:40","guid":{"rendered":"http:\/\/allawasaya.com\/textile\/?p=154"},"modified":"2023-02-28T18:35:40","modified_gmt":"2023-02-28T18:35:40","slug":"tory-burch-turns-to-modern-meadow-bio-alloy-for-ella-bio-tote","status":"publish","type":"post","link":"https:\/\/allawasaya.com\/Tech-Gadgets\/tory-burch-turns-to-modern-meadow-bio-alloy-for-ella-bio-tote\/","title":{"rendered":"Tory Burch Turns To Modern Meadow Bio-Alloy\u2122 For Ella Bio Tote\u00a0\u00a0"},"content":{"rendered":"<p>NUTLEY, N.J. \u2014 February 28, 2023 \u2014 Modern Meadow, a purpose-driven biotechnology company revolutionizing consumer goods, today announced its Bio-Alloy<img decoding=\"async\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/2122.png\" alt=\"\u2122\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" \/> proprietary protein-based technology is coming to the Tory Burch runway as the American fashion brand debuts its first-ever plant-based leather alternative tote, the Ella Bio, an evolution of the iconic Ella tote.<\/p>\n<p>The Tory Burch partnership is the latest for Modern Meadow, which is working to scale the availability of plant-based textiles for the fashion industry through partnerships with renowned suppliers and luxury brands.<\/p>\n<p>\u201cConsumer demand for products that are good for the planet is ever accelerating,\u201d said Catherine Roggero-Lovisi, CEO of Modern Meadow. \u201cSince 2008, the Ella tote has been one of Tory Burch\u2019s most iconic, well-loved handbag styles. Modern Meadow is proud to be a part of its next evolution as a high-performing and bio-based tote consumers can feel confident in.\u201d<\/p>\n<p>The Ella Bio features an outer shell crafted in BioFabbrica Bio-Tex<img decoding=\"async\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/2122.png\" alt=\"\u2122\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" \/>, a USDA-certified bio-based material powered by Modern Meadow\u2019s proprietary Bio Alloy plant protein, derived from non-GMO soy grown in North America and designed for Tory Burch to deliver a material that is lightweight, durable and made from a high proportion of renewable materials.<\/p>\n<p>\u201cThe Ella Bio meets our design, quality, and durability expectations and is made with an innovative new material, BioFabbrica Bio-Tex, which feels and looks like leather but is made from 64-percent USDA-certified bio-based content,\u201d said Jennifer Gootman, global head of sustainability &amp; ESG strategy at Tory Burch. \u201cIt is a great example of a growing movement towards \u2018next-gen\u2019 materials that take inspiration from nature but are engineered to have a lower environmental impact.\u201d<\/p>\n<p>Modern Meadow\u2019s Bio-Alloy is a proprietary technology application platform that brings a special set of mechanical and thermal properties to materials for a range of applications. Modern Meadow&#8217;s technologies drop into existing infrastructures for immediate scalable adoption in textiles, beauty and other industries, a rarity in the biotechnology space.<\/p>\n<p><em>Posted February 28, 2023<\/em><\/p>\n<p><em>Source: Modern Meadow<\/em><\/p>\n<p>https:\/\/ift.tt\/NgvDrnt<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NUTLEY, N.J. \u2014 February 28, 2023 \u2014 Modern Meadow, a purpose-driven biotechnology company revolutionizing consumer goods, today announced its Bio-Alloy proprietary protein-based technology is coming to the Tory Burch runway as the American fashion brand debuts its first-ever plant-based leather alternative tote, the Ella Bio, an evolution of the iconic Ella tote. The Tory Burch [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[9,10],"class_list":["post-154","post","type-post","status-publish","format-standard","hentry","category-textile","tag-ifttt","tag-textile-world"],"_links":{"self":[{"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/posts\/154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/comments?post=154"}],"version-history":[{"count":1,"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/posts\/154\/revisions"}],"predecessor-version":[{"id":155,"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/posts\/154\/revisions\/155"}],"wp:attachment":[{"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/media?parent=154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/categories?post=154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allawasaya.com\/Tech-Gadgets\/wp-json\/wp\/v2\/tags?post=154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}